experience curve pricing

experience curve pricing
марк. ценообразование на основе кривой опыта* (агрессивная политика ценообразования, основанная на попытке увеличить рыночную долю за счет временного снижения цен ниже среднего уровня и получения в последующем выгод за счет увеличения объемов производства и использования эффекта кривой опыта, т. е. эффекта снижения затрат по мере увеличения производства и накопления производственного опыта)
See:

Англо-русский экономический словарь.

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